TikTok is introducing a new feature that allows them to cut down on the amount of AI-created content appearing in their timelines. This step comes as the company announced that it currently hosts more than 1 billion AI videos.
Trial and Implementation
The update is being tested over the next few weeks before a widespread release. This advancement comes amid a rise in AI content, spurred by emerging AI video creators.
AI Content on Other Platforms
Studies have shown that approximately one in 10 of the most rapidly expanding channels on a popular video site only show AI-generated videos. A significant portion of this output is classified as low-quality AI content, a phrase for substandard, mass-produced content that is often absurd or bizarre.
Our research shows that numerous viewers enjoy content produced via AI tools, ranging from AI artwork to informative clips, and we aim to offer the community the power to increase or decrease of that, based on their own preferences,” commented a platform representative.
Volume and Proportions
The platform announced that there are now 1.3 billion videos on its app tagged as artificially created. In total, in excess of 100 m videos are submitted to the app every day, making clips made by AI a relatively small percentage of its total content library.
How to Adjust Settings
Members will be in a position to reduce or increase the level of AI content they see by opening the “manage topic” setting in the application and picking AI-made media. Further subjects that can already be controlled under the setting cover politics, fashion, cosmetics, and movement.
Content Labeling and Policies
The platform’s policies mandate users to label lifelike AI-generated content, and it bans malicious fake videos of well-known individuals or emergencies. Any authentic-looking AI video that is without a tag can be removed under its community policies.
Additionally, the service will now add an “AI-made” label to content made using its own AI tools, or flagged by an collaborative effort for recognizing content made by AI. This step is intended to deter users from attempting to bypass the labeling process.
Responsible AI Funding
TikTok is also launching a $2 million educational fund for experts and institutions to develop learning resources about responsible artificial intelligence. This project will assist charitable organizations dedicated to training programming and robotics.
Moderation Strategy
The platform has supported its moderation strategy, amid controversy over proposals to lay off hundreds of content moderators in Britain. The company is expected to reduce 439 jobs in its trust and safety team in London, with worker representatives and internet security professionals raising concerns that staff are being displaced by machine-led review.
A trust and safety lead stated that staff-based oversight would remain essential, but AI can safeguard staff by removing the most distressing content prior to it has to be seen by humans. The platform stated a significant reduction in disturbing and violent content reviewed by human moderators over the past year due to intervention by its machine learning processes.
It is vital to integrate staff and AI to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we further consider it’s very important to minimize viewing of dangerous material as rapidly, which is where a significant AI assistance is proving valuable operate efficiently.”
